When it comes to the art of defining artisanal drapes and silhouettes, no one does it like design maestros Shantnu & Nikhil. But this time around the duo wanted to take a spin on the field, quite literally.
With the inception of “Shantnu Nikhil Cricket Club,” a new concept under the “S&N by Shantnu Nikhil” brand, they embrace the spirit of cricket in a unique amalgamation of sport with the designers’ signature style of suave & creativity.
As a new bridge-to-luxury ready-to-wear brand which celebrates Indian heritage with a global edge and speaks the versatile language of silhouettes, exquisite tailoring, and ultimate minimalism. The label intends to embrace an experimental conversation with the contemporary audience yet is not afraid to unleash its bold persona.
“Shantnu Nikhil Cricket Club stemmed from a long-awaited dream, inspired by our love for cricket and a vision to connect the sport to lifestyle promise. Seeing the club branch out into its second edition with a new twist is truly exhilarating. To celebrate the new edition, we are ecstatic to have Harmanpreet Kaur representing the campaign, in her true sportsperson spirit. We feel so proud that SNCC is growing phenomenally as a lifestyle conversation and harmonising fashion and cricket like never before!” share designers Shantnu & Nikhil.
The sporty-chic ensembles for both men and women include retro-doused varsity jackets, crested sweatshirts, sweater vests, classic and cropped polos, as well as classic accessories like neckerchiefs, sneakers, bucket hats, belts, and duffle bags. In keeping with the ethos of brands from Maison Shantnu Nikhil, SNCC introduces the batsman logo with a fresh perspective to the signature brand crest, which symbolises the spirit of achievement that portrays a will to strive forward and a sense of unity: a culture that the club stands for.
To represent the latest drop from “Shantnu Nikhil Cricket Club,” the Maison has Harmanpreet Kaur- the captain of the Indian women’s cricket team. She represents the grit, sheer passion, and humility a great sportsperson exhibit. With SNCC, the brand applauds the pathbreaking cricketer and unveils her glamorous side like never seen before.
“I have always expressed myself through cricket and have only strived for excellence. I am very glad to see acclaimed designers Shantnu & Nikhil understand the significance of cricket in our country and amalgamate their aesthetics with the sport. It is a proud feeling to feature in the second edition of Shantnu Nikhil Cricket Club, which feels like my own style come alive,” says Harmanpreet Kaur.
The contemporary line-up of the range is dedicated to preserving the game’s nostalgic and yet stylistic hallmarks on a canvas of season-friendly fabrics like flat knit and premium silks. The
The second drop of SNCC includes a line-up of gingham print that can be seen across categories, whilst the orange brings a whole new outburst of energy to the collection. Shantnu & Nikhil have been creating the quintessential Indian ceremonial lifestyle with innovative and contemporary touch points across designs for over 22 years.